The Guest Blog

Archives for communication

Guest blog post by Denis MacShane, the UK’s former minister for Europe. His latest book is Brexit, No Exit. Why (in the End) Britain Won’t Leave Europe (IB Tauris). Recently the London Eurosceptic political weekly, the Spectator, published an article by the most fervent EU federalist to be found in Europe. Jean Quatremer is a… » read more

Posted by Guest contributor

Guest post by Dan Luca, Senior Director of EURACTIV and lecturer on communication techniques and the European Union at VUB, ULB Brussels and SNSPA Bucharest. Why do I work in Brussels? The “blue city” has gradually become the political pole with the largest multicultural community. Apart from the European Parliament or the famous European Commission,… » read more

Posted by Dan Luca

It’s very interesting from a communication point of view, to analyses the books written by Dan Brown. The impact of ‘The Da Vinci Code’ was huge, and the controversies born from it exceed the scope of the traditional literature circles and critics. Brown managed to create a discussion about Da Vinci’s oeuvre that could not… » read more

Posted by Blogactiv Team

Guest Post by Dan Luca When it comes to involve and engage citizens in the decision-making process on a European level, there is confusion about terminology. Some see “asking the interested citizens what they prefer” as active public participation. It is not: “asking the interested citizen” falls under consultation. Consultation is a top-down professional or… » read more

Posted by Blogactiv Team

Guest post by Dan Luca The communication strategy of the EU institutions needs to be constructed and adapted in order to really connect with the citizens. People want to know what is going on, but they will focus on issues that are most important to them personally. It is therefore imperative to not annoy anyone… » read more

Posted by Blogactiv Team

This article has been sent to Blogactiv by Dr Dan Luca, expert in EU Communication Techniques. Successful European integration requires more than the implementation of efficient institutions and the harmonization of national and European policy making. It also involves processes of communication and the appearance of public sphere that allows citizens to get involved in… » read more

Posted by Blogactiv Team

The heat is on in the debate on Europe. Across different member states, the intensity and type of manifestations varies substantially. In the UK, MEPs even decided to dress up as chickens. This to protest against the European Parliament ‘disallowing a popular vote’ on the Lisbon Treaty. But could the chickens not be ostriches in… » read more

Posted by Guests

My Plan D Weekend

The Plan D final conference was for me an interesting experience, as I could witness an enthusiastic debate by ordinary citizens who had debated European issues already before they came to Brussels. Thus they were already a little bit better informed as the average citizen. It was interesting to see that these citizens not only… » read more

Posted by Andreas